Bachelors:
Marketing & Media

Bachelor in Communications

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Institute:
New York College
Athens, Thessaloniki
October 2025
4 years
Bachelor
Full Time, Part Time
English

ENTRY REQUIREMENTS

A pass mark in your High School Certificate
A good standard of English (IELTS 5.0 or a recognized equivalent).

DESCRIPTION

With the Bachelor of Arts (B.A.) program of the American STATE UNIVERSITY OF NEW YORK / Empire State University, with a major in Communication and with studies entirely at New York College in Greece, students will be able to:

  • Understand the scope of Communication, Media, Public Relations, Advertising, organizations and businesses, Law and Ethics.
  • Apply their knowledge analytically and evaluatively (critically) to real-life situations.
  • Understand the political, social, legal, regulatory, environmental and technological impacts on business, government affairs and organizations.
  • Have a working knowledge of the European and American environment of organizations and businesses, as well as significant and/or critical governmental and multicultural issues.
  • Develop PR communication plans and repositioning plans for organizations and/or rebranding of companies.

STATE UNIVERSITY OF NEW YORK/ ESU, U.S.A.
The STATE UNIVERSITY OF NEW YORK is the largest university in the United States with 64 campuses and 400,000 students. Empire State University is one of the 64 colleges and universities of the STATE UNIVERSITY OF NEW YORK with approximately 20,000 students. New York College has a franchise agreement in accordance with the laws of the Greek Ministry of Education and the degree you will receive at the end of your studies is awarded by the University itself.

INFORMATION

WHY TO CHOOSE THIS PROGRAM

  • Bachelor of Arts (B.A.) degree from the American STATE UNIVERSITY OF NEW YORK / Empire State University.
  • The world-renowned STATE UNIVERSITY OF NEW YORK is the largest university in the United States, with 64 campuses and 400,000 students in academic (undergraduate or graduate) programs.
  • Given that the US have emerged as the post-war leader in communication, it is important and practically useful for students who want to pursue a career in Communication, to obtain a degree from an American university.
  • Experienced academic staff and professors with practical experience in public relations in companies, organizations and political organizations (parties, etc.).
  • High-quality educational methods that combine lectures with visits to companies and organizations, specialized seminars (case studies), and lectures by distinguished professionals and famous politicians.
  • Career and graduate services that connect students to the labor market.

Careers
For those ones of you who plan to go directly into the workforce, this degree provides you with the highly-valued communications knowledge and skills necessary to be successful in a variety of entry-level positions in the field of communications, including corporations, mass media, public affairs, and non-profit organizations. You can also start your own small business.

As soon as you get a position in a department of the organization, you will be able to acquire practical knowledge in a specific area, such as Marketing Communications, Sales, Public Relations, Advertising which topping it up with a postgraduate degree in this field will secure a decently-paid job with good opportunities for development in the Greek and the wider Balkan region.

TUITION FEES
For information regarding student fees please contact the Institute.
CONTACT FORM
Interested? Fill in the contact form and an advisor from the Institute will get in touch with you shortly.
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